International business economics : a European perspective / edited by Judith Piggott and Mark Cook.
New York : Palgrave Macmillan, 2006.
Available in the Social Sciences & Humanities Library at HD2844.5 .I566 2006

About this Book
International Business Economics: A European Perspective provides students with an understanding of the international business environment from a European perspective, but also within the broader context of how Europe and European Business fits into the global economy. The text discusses the European business environment in light of changes taking place in the global economy and considers the challenges Europe is facing as the EU and EU businesses seek to maintain their position in an increasingly competitive global environment.

Subject(s):
Business Economics
International Finance
International Trade & Commerce

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